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Born Social wins Ford’s Europe social account from WPP’s VMLY&R
One of the side effects of the rush to digital has been a new wave of digital agencies, some of…
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AMV BBDO and Imagination give Ford’s new all-electric Explorer a heavy lift-off
Ford is betting the ranch (and Henry Ford’s vast legacy) on its new all-electric Explorer and the softening up process…
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Wieden+Kennedy grabs Ford globally
Wieden+Kennedy has been appointed Ford’s global ad agency after sharing the business with Omnicom’s BBDO for the past four years.…
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Take that Elon – Ford takes aim at Musk and Tesla
Wieden+Kennedy New York’s ‘Built Ford Proud’ is a blue collar campaign if ever there was one and its latest iteration…
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AMV BBDO explores hidden depths in Ford debut
This is quite a debut by AMV BBDO for Ford, a watery reveal of its best-selling Ranger pickup truck, shot…
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W+K adds to Ford empire with ‘Built Wild’ Bronco
Wieden+Kennedy’s ‘Built Ford Proud’ campaign is intended to bring back the swagger to the Ford brand (something it hasn’t had…
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W+K puts Ford at the industrial heart of America
Donald Trump’s gonna love this one: Ford’s ‘Built for America’ from Wieden+Kennedy hymning its patriotic creds and (highly praiseworthy) recent…
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Is Idris Elba’s new all-electric Ford really a sheep in Mustang clothing?
Over the years Ford has been rather short of iconic cars, the Ferrari-beating GT40 way back in the day and,…
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WPP re-affirms commitment to Ford and Detroit with new 1,000 strong campus
WPP is creating another campus to house its multifarious agencies, this time in Detroit, home to Ford which it still…
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