Tag Archives: facebook

AMV BBDO advances from Cannes Lions triumph with Facebook Portal win

AMV BBDO has won Facebook portal in the UK, Facebook Reality Labs’ smart video calling product. The account has moved from Omnicom sibling TBWA, which reportedly declined to repitch which seems a bit odd. TBWA, though, handles deadly rival Apple. ...

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New GroupM numbers show worryingly small media world

Just 25 media companies now control two thirds of the world’s near $700bn ad market according to new info from WPP’s GroupM and, of these, all are based in either California (apart from Comcast) or China. MediaPost Since 2016 Google’s ...

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BBDO hymns encryption benefits as WhatsApp seeks to reassure users

Just about every BBDO agency under the sun seems to have been enlisted for WhatsApp’s much-heralded global ad campaign, seeking to allay user fears that owner Facebook’s plans to monetise the platform it coughed up $19bn for will invade their ...

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Apple fires first ad shots in privacy war

This could be a fun ad war on the way: Apple is plugging its new privacy stance with a TBWA campaign inviting inquisitive others – Facebook anyone? – to “mind their own business.” iPhone users now have to opt in ...

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Facebook’s global media pitch team should be interesting – who are the poachers and who the gamekeepers?

Facebook is reviewing its estimated $750m global media account – not a surprise really as most big advertisers seems to do this these days every two years or so. Facebook has only recently emerged as a big advertiser, using advertising ...

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Adam Morton of UM: what the Facebook/Australia stand-off means for media

“Facebook hit the nuclear option with devastating impacts for everyday Australians..” That’s how news.com.au reported Facebook blocking news on its platform today. Clearly, they have a vested interest in the situation. However, there is no doubt Facebook’s move in response ...

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