We all know that Facebook is watching us somehow or other, even if we don’t use it. Now anyone can play at Mark Zuckerberg, with the Facebook Portal, a sort of combo between permanent Skype and iPad. A few glitches ...
Read More »Daniel Andrews: can Twitter’s new six-second ad rule help it take on Facebook and Instagram?
Last month Twitter rolled out a new video ad bidding option. It allows advertisers and marketers to run videos of 15 seconds or shorter, but they’ll only be charged if the user watches the ad for a full six seconds. ...
Read More »Nick Mawditt of Talon Outdoor: why Facebook is channelling Friends Reunited
Facebook has had its fair share of bad press, audience challenges and brand safety issues amidst its meteoric growth. It released a report last week on the benefits of combining Facebook and Outdoor advertising that is a welcome realisation that ...
Read More »Facebook makes its privacy case its own way in its own medium in new Possible campaign
Here’s a new ‘privacy’ ad for Facebook by Possible (which still seems to be alive somewhere in the WPP empire) saying that privacy is a a matter for individuals and Facebook has lots of settings to suit their requirements. Nothing ...
Read More »Roy Jeans: why Facebook’s new digital currency Libra will be strangled at birth
A YouGov survey recently revealed that six out of ten voters would not buy a used car from Boris Johnson. Apparently though, 13 per cent would, which proves Abraham Lincoln’s famous dictum that “you can fool some of the people ...
Read More »Is digital currency Libra set to become Facebook’s Midland Bank moment?
Readers with (very) long memories may recall that in 1987 the Saatchi brothers, then running the world’s biggest agency group, announced their intention to take over the UK’s Midland Bank, one of the biggest at the time. The Midland (now ...
Read More »Blue State Digital’s Samir Patel: why the whole world needs proper regulation for Facebook and its rivals
It’s been a hellish few weeks for Facebook. Earlier this month, just 24 hours after announcing its pivot to a more privacy-focused platform in an attempt to reassure an increasingly concerned user base, it was revealed that Facebook’s single biggest ...
Read More »Roy Jeans: why the Cairncross Review into news media is a failure of intent and resolution
Christophe Guilluy’s recently published English-language version of “Twilight of the Elites” focuses on nascent tensions between France’s metropolitan ruling class and the disenfranchised people who live in the countryside outside of France’s “citadels” of power and economic influence. Originally published ...
Read More »The challenges facing Facebook after a year of turmoil – and spectacular growth
By Dino Myers-Lamptey Data breaches, Mark Zuckerberg’s senate appearances, Martin Lewis’ fake news playouts, undermining democracy accusations, tripling tax bills in the UK and paying kids to spy on their mobiles. This doesn’t sound like the achievements of a company ...
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