Tag Archives: deutsch la

VW tells it like it isn’t for US Tiguan relaunch

Marketing Volkswagens in the US can’t be the easiest of tasks at the moment, with various legislators chasing down the company over its emissions wrongdoing. But the Wolfsburg giant still seems too be selling cars by the truckload across the ...

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Under fire VW wraps itself in the American flag

Nobody loves arch polluter Volkswagen much these days but the canny Teutons know a bit about advertising and its agencies are doing their best to ride to the rescue. Recently we had an outstanding ad from DDB Paris (below) and ...

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Deutsch LA unleashes doggy power for Dr Pepper

Is this going to be a Super Bowl spot? Last year Anomaly nailed it for Budweiser with cute mutts and now Deutsch LA has harnessed the same cliched ingredient in this new campaign for Dr Pepper. Mais c’est charmant. MAA ...

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$240m Pizza Hut dumps Mcgarrybowen for Deutsch LA

Mcgarrybowen has paid the price for disappointing Pizza Hut sales in the US by losing the $240m ad account to Deutsch LA after just ten months. Pizza Hut is owned by fast food giant Yum Brands which also owns KFC ...

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Real Ronald McDonalds sign up for Taco Bell

This is very clever from Taco Bell and always-lively agency Deutsch LA. The fast food chain is launching a new breakfast menu, which means taking on a certain competitor. So what better to do than round up 25 real live ...

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Deutsch LA strikes oil for Esurance with Fuelcaster

Its apps, apps and more apps these days ($19bn if you’re WhatsApp and in the sights of Facebook) but here’s a really useful one for motorists – unfortunately only available in the US so far. It’s a bright wheeze from ...

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Innocean and Deutsch LA show that less (30″) is more

Hyundai is entering Super bowl lists again with a couple of ads from in-house agency Innocean, one a celeb-packed effort (which is OK) but also with this nice ad about the safety features on its new Genesis model. Does everything ...

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Deutsch LA poaches Arnold’s Pete Favat as new CCO

Deutsch LA, arguably the hottest agency in the Interpublic line-up, has poached Pete Favat (left) of Arnold Worldwide in Boston as its new Chief Creative Officer. Favat was CCO and a managing partner at Arnold. At Deutsch he will also ...

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