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VW tells it like it isn’t for US Tiguan relaunch
Marketing Volkswagens in the US can’t be the easiest of tasks at the moment, with various legislators chasing down the…
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Under fire VW wraps itself in the American flag
Nobody loves arch polluter Volkswagen much these days but the canny Teutons know a bit about advertising and its agencies…
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Deutsch LA unleashes doggy power for Dr Pepper
Is this going to be a Super Bowl spot? Last year Anomaly nailed it for Budweiser with cute mutts and…
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Michael Lee of Madam: why more marketers now want their agencies to be producers too
“I want to get closer to people who make stuff, not people who know people who make stuff,” is a…
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$240m Pizza Hut dumps Mcgarrybowen for Deutsch LA
Mcgarrybowen has paid the price for disappointing Pizza Hut sales in the US by losing the $240m ad account to…
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Real Ronald McDonalds sign up for Taco Bell
This is very clever from Taco Bell and always-lively agency Deutsch LA. The fast food chain is launching a new…
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Deutsch LA strikes oil for Esurance with Fuelcaster
Its apps, apps and more apps these days ($19bn if you’re WhatsApp and in the sights of Facebook) but here’s…
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Innocean and Deutsch LA show that less (30″) is more
Hyundai is entering Super bowl lists again with a couple of ads from in-house agency Innocean, one a celeb-packed effort…
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Deutsch LA poaches Arnold’s Pete Favat as new CCO
Deutsch LA, arguably the hottest agency in the Interpublic line-up, has poached Pete Favat (left) of Arnold Worldwide in Boston…
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