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BETC crafts a poster classic for Canal+ hit BBC drama
One of the high points of broadcasting this year has been the BBC’s ‘This is going to hurt’ on the…
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Best ads of 2019: LinkedIn, HP, Canal+ feature in October
London agency BMB’s debut for LinkedIn: straight to the point with ‘real stories’ that, for once, seem convincing. Goodby Silverstein…
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BETC’s legions take on Netflix for Canal+
There may be a crisis in UK creativity (see here) but they seems to be doing OK in France. One…
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Best ads of 2018: Fiat and Amazon lead in October but Wieden+Kennedy pulls off a major win for Ford
It’s interesting that at a time when creative agencies are fighting for their very existence against the data hordes, October…
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BETC gets inside the fevered imagination of Canal+
BETC Paris is rightly renowned for many things but Canal+ is perhaps its signature account. BETC is now ultimately owned…
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BETC sticks pins in French footballers for Canal+
French football has a Classico too it seems, Olympique de Marseille vs Paris Saint Germain, happening this Sunday and broadcast…
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Best ads of 2017: Who Wot Why and BETC Paris win in April
May has snook in in the UK without anyone noticing – the Bard’s “merry month” is here under lowering skies.…
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BETC Paris produces kids’ version of raunchy Versailles
Versailles is the rollicking/semi-pornographic (take your choice, it might be both) Louis XIV saga from Canal+, now back on BBC2.…
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BETC Paris uncorks carnage in the kitchen for Canal+
French pay-TV station Canal+, part of Vincent Vincent Bolloré’s Vivendi empire, resolutely refuses to make money, unlike big European rival…
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