Tag Archives: bud light

AB InBev is bringing its Bud Light ‘Dilly Dilly’ ad campaign to the UK – cue groans from Wieden+Kennedy London perhaps – so expect lots more madcap medievalism. But it’s certainly had a big impact in the US and here’s ...

They must be tearing what’s left of their hair out in Portland (or maybe New York). Wieden+Kennedy is going all medieval for Bud Light in the latest iteration of a campaign that’s lurched about all over the place. Dilly dilly ...

Here’s a cheeky number from Bud Light of all brands, taking a pop at craft beers and their exotic ingredients. While you can depend on Bud Light’s combo of barley, rice (rice!), water and hops. From Wieden+Kennnedy presumably. Neatly done: ...

Budweiser, now owned by AB InBev, won lots of sales and awards back in 1995 with this opus featuring some popular frogs. Adweek probably called them adorable. Now AB InBev is launching the best-selling US brand – ever controversial as ...

AB InBev is launching its best-selling US brand Bud Light in the UK with an out of home and digital campaign from agency Wieden+Kennedy, breaking next week. W+K handles the ever-controversial brand in the US. Why controversial? Some say it’s ...

Here’s another Super Bowl Bud Light ad from Wieden+Kennedy, this time featuring the “original party animal” Spuds Mackenzie, a bulldog who appeared for the brand back in the 1980s courtesy of DDB. Wieden+Kennedy has resurrected him from doggy heaven to ...

Widen+Kennedy has obviously had a busy old time building up to the Super Bowl and here’s Portland HQ on form with a teaser ad for Super Bowl regular Turbo Tax. Not entirely sure why Humpty Dumpty is assisted by some ...

We suggested that Wieden+Kennedy’s ‘Bud Light Party’ campaign for AB InBev with Amy Schumer and Seth Rogen was a high wire act and so it’s proved: agency (and client) have just fallen off it. Here’s the Super Bowl launch ad. ...

Anheuser-Busch InBev has named AKQA as its US digital agency for Budweiser, Bud Light and Stella Artrois, replacing Heineken at the WPP-own company. Heineken is in the process of moving its digital work to above-the-line agency Wieden+Kennedy. In US terms ...