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Need a lift? CER driving schools can offer you one in brilliant wheeze from BETC Paris
Brands waffle away about helping people but how many actually go the extra mile to do so? CER driving schools…
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French “super agency” BETC and Havas wins global Danone
A combo of BETC and Havas Creative has won Danone Group’s global ad account after a three-way pitch against Wunderman…
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Meta puts its stamp on the Rugby World Cup with BETC and partners
Meta is the official social media supplier to the 2023 Rugby World Cup, coming up in France in the autumn,…
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BETC nails TV envy for Canal+
One of the newer frustrations of modern life is subscription everything, especially TV streaming channels. As a long-suffering Virgin customer…
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BETC crafts a poster classic for Canal+ hit BBC drama
One of the high points of broadcasting this year has been the BBC’s ‘This is going to hurt’ on the…
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BETC’s Emily in Paris – even better than the original
Netflix’s Emily in Paris is one of those Marmite shows (although it has plenty of fans) and it provides plenty…
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BETC’s Rosie Bardales: my high hopes for Cannes
Rosie Bardales, global executive creative director at BETC, and member of the jury of the 2021 Cannes Lions in the…
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Bouygues and BETC put Valentine’s Day scrolling to bed
Guess Valentine’s Day will only be for existing couples this year (although hardened seducers of whatever persuasion will doubtless get…
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BETC hacks Instagram to track down missing people
There are some booming activities in these straightened times, unfortunately people trafficking is one of them. According to UN data…
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