Tag Archives: bbdo

BBDO tries to unravel tangled tale of GE

GE (once General Electric) is a pretty mystifying company; basically it makes big, expensive things for industry but, at various times, has done much else besides. When it was run by ‘Neutron Jack’ Welch we sort of knew what it ...

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Robert Jenkins: where would I work now?

Robert Jenkins is a New Zealander who has worked in Australasia, Europe, the US and Asia – mostly for big international advertising agencies including Ogilvy, Grey and BBDO. He opened his own agency in London and eventually sold it to ...

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How much is a Cannes Lion worth? $10m on entries plus $500,000 for the party?

Sounds extraordinary doesn’t it but that’s what one Cannes veteran reckons one agency network spent on this year’s ad beanfeast. No idea if ‘entries’ includes board and lodging but it probably doesn’t. One entry for the film awards costs around ...

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Ogilvy hands out a Cannes awards tonking to BBDO

WPP boss Sir Martin Sorrell is rather keen on winning the absurd Holding Company of the Year gong at Cannes (don’t think they’ve been badgered into calling it a Grand Prix yet) and the apple of his beady eye will ...

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