Tag Archives: audi

M&C cuts its cloth after NatWest loss, BBH keeps Audi

Troubled M&C Saatchi is reported to have offered all its staff voluntary redundancy as it investigates accounting errors that may cost it up to £6.4m. It’s also coming to terms with the loss of the NatWest account to the The&Partnership, ...

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72andSunny Amsterdam picks up Audi’s ‘Vorsprung’ baton

‘Vorsprung durch Technik’ means advancement through technology – and it’s served Audi pretty well since BBH founder John Hegarty came across it touring an Audi factory in 1982. That, of course, was the era of such things – BMW had ...

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BBH creates comfort cocoon for Audi SUVs

BBH may be partaking in the longest pitch of the year for Audi UK -up against Engine, which seems to be performing rather well despite the numerous upheavals there – but it’s still knocking them out, this time for Audi’s ...

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FCB resigns Nivea as creative agencies begin to stand up to even big clients

FCB has resigned Beiersdorf’s global Nivea account, after working on it for over 100 years. The split allegedly follows a client remark that “we don’t do gay” on viewing submitted creative work. FCB and Nivea are staying schtum although FCB ...

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Big name UK creative agencies turn down Audi

Are the peasants revolting? Campaign reports that Leo Burnett, Lucky Generals and Ogilvy have declined invitations to pitch for Audi – which should be a much-prized account – in what’s said to be a procurement-led pitch. Audi is being defended ...

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BBH has to defend flagship Audi – what is owner VW up to?

I see that Audi is re-pitching its UK creative account, at BBH from just about the time the agency started nearly 40 years ago. Well that’s a long time and, no doubt, it’s been re-pitched in the meantime. But BBH’s ...

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