Tag Archives: Amazon

Amazon plays it much too safe at Christmas

Here’s Amazon’s ‘Holidays’ ad from Lucky Generals, showing, er, lots of Amazon deliveries to the customary Christmas feel good backdrop. And that’s it. Given some of Amazon’s excellent recent efforts it’s a disappointment. A bit like AMV BBDO’s recent debut ...

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Amazon shows it’s a top advertiser too

Saw this on TV so no idea which agency did it: It’s for Amazon, “a big collection of small businesses” it says, featuring Glasgow’s Shearer Candles which operates from one shop. But it’s always open on Amazon… Big shot Bezos ...

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Apple tops Prophet’s brand relevance index in UK and US

Brand and marketing consultancy Prophet has released its fourth annual brand relevance survey after surveying 47,845 consumers across the UK, US, Germany and China about 800 brands. It partnered with Research Now SSI. In the UK the top three are ...

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