Social Media
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Musk’s new ‘X’ rating for Twitter
We don’t think this is one of that well-known humorist Elon Musk’s jokes (you never know) but sometime today Twitter…
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Sanofi goes the extra mile for new sonic identity
We all know that sound is important in ads and now there’s more focus than ever on so-called “sonic identities,”…
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Asda’s new taste platform vanishes into the ether
UK supermarket group Asda finds itself uncomfortably in the headlines as consumers, politicians and the media focus on such companies’…
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Can AI close the ‘Expectation Gap’ for in-house agencies ?
60% of brand owners plan more in-house – only to be disappointed. In the recent ‘State of In-Housing’ report (authored…
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Ocean Outdoor brings Wimbledon Experience to Out of Home with Vodafone
Selected tennis highlights will be shown in 13 UK cities. Ocean Outdoor will present live action from Wimbledon across its…
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Next 15 wins four-agency four-year BBC deal
Four Next 15 brands have won a four-year contract to join the BBC’s new Digital Design Services Framework following a…
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Rescue dogs and cats seek Love for Life in interactive outdoor campaign
Mayhew was a winner in Ocean’s annual digital creative competition As a record number of owners are forced to give…
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Chris Hogg of Lotame: social media SOS – can advertisers save media plans as platforms rise and fall?
Economic uncertainty has UK advertising growth stuck in single digits, with media spending pulled back by buy-side budget squeezing. Social…
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Andy Murray slams sexist Wimbledon promo as a ‘disaster’
Wimbledon doesn’t start until Monday, but the tennis tournament is already in trouble. A tweet designed to get audiences excited…
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