Media
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The7stars wins Bensons for Beds UK media
Independent UK media agency the7stars has won Bensons for Beds, one of the UK’s largest beds retailers. Bensons for Beds…
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Graham Swallow: which demographic offers the most untapped potential for brands?
The Facebook juggernaut has shown its first signs of weakness in 2022, with ad revenue down several billion and users…
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IPG noses ahead of rivals with 11.9% 2021 organic growth
Interpublic (IPG) has nosed ahead in the Q4 and full year 2021 ad holding company reporting stakes with Q4 net…
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Pringles gets stuck in to the Super Bowl
When you get to the bottom of a pack of Pringles you tip it up, don’t you, and the last…
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UK’s Ad Association launches global export drive roadshow
The UK’s Advertising Association (AA) is spearheading an export drive with the Department for International Trade (DIT) to try to…
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Omnicom joins 10% growth club as it recovers in 2021
Omnicom followed rival Publicis with a strong bounce-back in 2021: In Q4 worldwide revenue was up 2.6% to $3.85bn and…
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Big three tech giants – Alphabet, Meta and Amazon – snaffle almost half global ad spend
Tech stocks may have taken a pounding as the world comes out of the pandemic but new figures from WARC…
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MSQ’s Walk-In Media expands into US with New York office
MSQ media agency Walk-In Media is expanding into the US. The agency, headed by former Walker Media boss Simon Davis,…
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Nielsen finally gets to grips with paid-for social media
Nielsen has announced long-awaited enhancements to its Nielsen Ad Intel service for UK marketers with detailed advertising monitoring that now…
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