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BETC nails TV envy for Canal+
One of the newer frustrations of modern life is subscription everything, especially TV streaming channels. As a long-suffering Virgin customer…
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Dunelm takes us to Wits End as financial squeeze tightens
We are likely to see more and more brands positioning themselves in a sensible and supportive role during the economic…
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Four major developments the gambling industry has witnessed in 2022
Here are the four major developments in the industry in 2022. The gambling industry is gradually becoming one of the…
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Now the good news – BMB tells it straight for Breast Cancer Now
We do try to bring you some light as well as shade on MAA but it’s proving tricky this morning.…
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Accenture Song dramatises world “to do” list
Appealing to the world’s leaders with a “to do” list may seem pretty pointless, given what a hapless bunch they…
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Warlingo turns table on marketing terms to aid Ukraine
Many years ago there was a magazine called Campaign, which confused everybody. What was it about? I thought it was…
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Restructure on the cards at Unilever as CEO Jope announces retirement
More big changes could be on their way at Unilever as CEO Alan Jope (below), who has presided over a…
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BBC News gets it right with new trust film
It’s an ill wind…the BBC has been consistently under fire in recent years (dropping the classified football results on Radio…
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Reed Smith LLP: how brands are using NFTs to support charitable giving
By Stacy Marcus and Emily Faro. An increasing number of brands are embracing NFTs as a way to support global…
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