Advertisers
-
Katy Perry puts extra oomph into H&M’s Christmas
Telegraph Hill’s Garret Keogh makes a convincing case today for more reality in Christmas advertising. Well reality doesn’t get a…
Read More » -
Garret Keogh of Telegraph Hill: why it’s time for a dose of reality in Christmas advertising
Ever get the feeling you’ve been mugged? After sitting through this year’s spate of Christmas ads – which you’ve all…
Read More » -
Michael Lee and Jerry Judge: the official MAA US Agency of the Year is….Wieden+Kennedy
Last week George Parker, in his review of 2015, chose Goodby Silverstein+Partners as his US Agency of the Year, partly…
Read More » -
Giles Keeble: why emotional ads work at Christmas – and it’s not all about sales
Why are you advertising? When I asked this question on advertising courses for marketing people, I was surprised how little…
Read More » -
£6bn Unilever global media for Mindshare and PHD
Unilever has concluded its seemingly interminable global media review and, which won’t surprise anyone, it’s much as you were. WPP’s…
Read More » -
Rachel Spiegelman of Pitch: why can’t agencies just get on with each other and get the client job done?
Rachel Spiegelman, president of Pitch in Los Angeles suggests that agencies would do better to share experiences and just get…
Read More » -
McDonald’s and Leo Burnett set off on the long, long journey to Christmas
I see from the creative agency billings table that Leo Burnett, admirably consistent as ever, is up there among a…
Read More » -
GAME brings back 101’s ‘Christmas Shopper Simulator’ for Black Friday push
Did John Lewis’ Monty the Penguin effort last Christmas cost £6.9m to make? It made JL even more famous, sold…
Read More » -
Android’s ‘Friends Furever’ takes social media by storm – to what purpose?
This ad from Droga5 for Android, ‘Friends Furever,’ is the most shared across social media in 2015, according to ‘social…
Read More »