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101 launches Tango’s very own shopping channel
101 us running a sublimely silly campaign for Tango – well that’s what you do with Tango – this time a series of ‘informercials’ on its very own Smart Deals TV depicting various Tango ‘enhancers.’
Nicely deadpan, directed by Matthew Holness for Moxie Pictures.
Easy for such attempts at wacky/humour to fall on their noses.
MAA creative scale: 7.