WPP
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Advertisers
UK Gov, Carat and WPP’s M4C – news from the front
Loyal readers will know that the UK government has switched its media buying account from WPP’s bespoke agency M4C (left)…
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Advertisers
UK government confirms Dentsu Aegis media win – and says it’s £100m cheaper than WPP
The UK government announced today (Monday) that it’s moving its media buying account from WPP’s M4C agency to Dentsu Aegis…
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Agencies
Omnicom cranks up post-Publicis growth surge
It’s an ill wind….when Omnicom and Publicis Groupe aborted their $35bn merger back in the summer it looked likely that…
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Advertisers
Johnny Hornby on CHI, The&Partnership, his full-service ambitions and the top job at WPP
Roka in London’s Charlotte Street on an unseasonably warm autumn day. Johnny Hornby, one of London adland’s best-known characters is…
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Advertisers
WPP’s M4C takes UK government to court – but we’re not allowed to see why
WPP’s M4C, its bespoke media agency that has handled the UK government’s media buying for the past four years, has…
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Martin Sorrell on procurement, low growth and Hollywood
We’ve had one comedian so far today and here’s…no, no, no, don’t mean that. Here’s WPP’s Sir Martin Sorrell explaining…
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Advertisers
Publicis Groupe perks up as Nestle UK media set to follow Samsung good news
It’s been rather a good week for Publicis Groupe, with Leo Burnett hanging on to its share of the $4bn…
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