WPP
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BBH, W+K and 72andSunny win out in $4bn Samsung ad review
Samsung appears to have concluded its global ad review – a matter of some importance as it spends at least…
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GroupM buys entertainment specialist Haworth Media
WPP’s GroupM, has bought 49 per cent of media agency Haworth Marketing+Media in the US. Haworth’s billings for the year…
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WPP challenges UK government’s decision to drop M4C and move £140m media buying to Aegis
Here’s another unequal contest: the mighty WPP against HMG (which is nervously awaiting the result of the Scottish Referendum, of…
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WPP online retail specialist Salmon buys Neoworks
More news from the tentacular world of WPP. WPP’s Salmon has bought UK-based e-commmerce specialist Neoworks. Salmon, which WPP bought…
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WPP’s Hudson Rouge signs Matthew McConaughey to launch Ford’s Lincoln SUV
WPP has formed a new New York agency Hudson Rouge (well they had to call it something and they’re probably…
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Carat reinforces reputation as go-to media agency for big accounts with UK government win from WPP
Aegis-owned Carat has reportedly pinched the UK government’s media buying business from M4C, a WPP construct employing over 100 people,…
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JWT continues WPP small acquisition policy with stake in Brazilian ‘user experience’ agency Try
WPP boss Sir Martin Sorrell seems to be sticking to his policy of making small acquisitions in fast-growing markets –…
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Is Sir Martin’s ‘black swans’ theory one for the birds?
Welcome to the master of PR. WPP’s half-year results, announced on Tuesday, were, by any rational judgement, disappointing. Earnings and…
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WPP “ravaged” by currency strength says Sorrell – will he now turn his attention to Chime?
WPP boss Sir Martin Sorrell (left) came out fighting today after admitting that the marcoms giant’s first half earnings had…
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