Tag Archives: wieden+kennedy

Now Wieden+Kennedy enlists A1 for new computer game

Will 2019 be the year that artificial intelligence (A1) takes over the ad world? We’ve already had the new Lexus campaign from The&Partnership, scripted by A1 after analysing a multitude of Cannes award winners, and now Wieden+Kennedy London has worked ...

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Wieden+Kennedy tells it like it was in striking Ford debut

Here’s Wieden+Kennedy New York’s first work for Ford since being appointed to take over (some) of the creative reins from WPP’s GTB agency. BBDO seems to have the AOR role. ‘Built Proud’ is the line (although some of the logo ...

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W+K drives in a different direction for Honda’s Civic

A new TV campaign for Honda from Wieden+Kennedy is something to look forward to: client and agency have produced some the best in the genre going back 20 years. The inspired quirkiness of’Grrr’ and others is long gone though, sadly. ...

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Wieden+Kennedy passes torch to new generation of DeCourcy and Blessington

Wieden+Kennedy has been shuffling the deck chairs in Portland although in its case the liner seems to be sailing serenely on. CCO Colleen DeCourcy and Tom Blessington, who’s returning to the agency after a year at YouTube, are its new ...

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Nike’s new ‘rallying cry’ for women misses the point

“Just Do it” is a rallying cry in Nike’s latest instalment of its 30-year celebration of its famous slogan. The campaign began with controversial American footballer Colin Kaepernick but this one is a diversity number, featuring lots of sportswomen you ...

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Two trends in adland searching for the laughter button

Trends in ads usually start in the US and P&G’s Cannes winner ‘It’s a Tide Ad’ with David Harbour has prompted imitators already, commercials sending up commercials. We’ve had Dennis Quaid for Esurance and now it’s Aaron Rodgers and Colin ...

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Wieden+Kennedy hits the right note with Colin Kaepernick Nike celebration

Donald Trump’s favourite NFL player Colin Kaepernick, who lost his job after leading a civil rights protest, is one of the stars of Nike’s new ‘Just Do It – Dream Crazy’ celebration from Wieden+Kennedy and here he is amid a ...

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