Have you had the “time of your life” on Virgin Trains between 1997 and 2019, the length of its franchise? Richard Branson would like to think so in this vid from social media agency Cubaka featuring some B-listers (and himself) ...
Read More »Anomaly delivers for Virgin Trains again – while it lasts
Virgin Trains may be on its way out as holder of the UK’s West Coast franchise in a row with the UK government over pensions. Companies like Virgin Trains, which is owned by Stagecoach and Richard Branson’s empire, are rather ...
Read More »Virgin Trains makes the most of gridlocked UK roads
We don’t usually do “info posters,” out of home installations that give you information because, well, there are so many of them. But Virgin Trains, Anomaly and media agency Manning Gottlieb are running a campaign telling motorists how much quicker ...
Read More »Does Virgin Trains reach its destination in Anomaly debut?
Anomaly is making its debut for important new client Virgin Trains, asking us if we prefer “Spandau or speedcore.” Speedcore, it seems, is loud, aggressive music (you can also have thrashcore should you be especially brave) while Spandau refers not ...
Read More »Virgin Trains pulls into go-go Anomaly
Anomaly appears to be on a roll, winning a big industry award in the US and Diet Coke and now its British outpost is reported to have won Virgin Trains against pretty stiff competition from Grey, Lucky Generals and Y&R. ...
Read More »TMW ups its game in new Virgin Trains campaign
Creston’s TMW unlimited describes itself as an “intelligent influencer” agency – WTF is that? No wonder clients are confused. Anyway it seems to be the driving force behind the mini-marcoms group and has enlisted good old innuendo in a new ...
Read More »Paul Simons: three big new campaigns that lack a key ingredient – a convincing proposition
There seems to be an unwritten code in adland not to offer up public criticism on creative work. It is odd really because in other creative arenas reviews are quite the norm – in theatre, music, art, TV, film, etc. ...
Read More »Virgin Trains combo campaign hits the buffers
Virgin Trains has added the East Coast line to its West Coast operation, which means there are now two monopoly operations charging ridiculously high fares if you want to travel today or the next day/week. But Virgin companies don’t let ...
Read More »Paul Simons: is ‘integration’ to blame for the failure of Virgin’s ‘Arrive Awesome’ to hit the spot?
A sign of things to come? When I spotted the new campaign for Virgin Trains I expected something exceptional but was left feeling something was missing. The client was keen to point out their roster of agencies on the case: ...
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