Tag Archives: twitter

A while ago I reported back on the impact Waitrose appears to have on property prices based on searching around the Wiltshire area. This was based on our perception as we travelled around. I’ve just come across an article from ...

Twitter is proving a surprisingly strong competitor in the social media ad world and it’s improved its position somewhat by agreeing to buy mobile advertising company MoPub for an estimated $300m plus in Twitter shares. Twitter is expected to seek ...

Product placement is a mucky business, yet to show it does anything much apart from line the already fat wallets of various celebs and movie studios. The most noxious current examples are the celebs who pick up huge fees for ...

Twitter is opening up its TV ad targeting service Amplify to all national US TV advertisers following what seems to have been a successful series of trials. In essence it claims that Amplify, er, amplifies a campaign by tweeting to ...

Trevor Beattie of London agency BMB reckons ads in the future will be about five seconds, Twitter’s Vine seems to be doing quite nicely with its six seconds or less vids. Droga5 in New York is showing what you can ...

US DIY retailer Lowe’s and agency BBDO New York are suing Twitter’s new Vine six-second video mobile downloads to run a campaign about DIY. Do-it-yourself is a mystery to many of us (ie me) but I suppose this shows you ...

The most interesting thing about WPP Group’s first quarter financial results were not the numbers, but its chief executive’s obiter dicta. The numbers themselves were a curate’s egg. They beat the revenue forecast, bizarrely enough they delighted in Britain, but ...

Trevor Beattie, the founder of Beattie McGuinness Bungay, did a turn at the Advertising Week Europe conference today at which he announced that 30, 60 and any other second ad above five was a waste of time and space – ...

I was beginning to think that Wieden+Kennedy London had forgotten about phone company 3, its big win of last year before Tesco rumbled through the door. Where were the ads? Well here’s the big new campaign, featuring a little pony. ...