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Media
UKIP’s PPB howler kicks off bruising election season
For once British PM David Cameron got it right when he described anti-immigation political party UKIP as stuffed full of…
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Twitter launches 1bn users mobile ad network
Twitter has beaten Facebook to the punch with the launch of its new mobile ad network – based on its…
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We Are Social Twitter strips new Renault Twingo
The prospect of someone (or something in this case) stripping off usually pulls in the punters and so it has…
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WPP does something or other with DataSift’s social media platform – with a bit of Zipline DMP on top
Is this Big Data or little data? It seems to be ‘granular’ data anyway. Here’s what WPP says: WPP’s Data…
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Facebook’s tenth birthday is worth celebrating – but will things look quite so rosy in another ten years’ time?
As we approach February 2014 we can look forward to a big birthday party at Facebook as they celebrate their…
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News
Tragic death of Mita Diran blamed on agency overwork
Unlike the story below, this is not funny at all. Mita Diran, a copywriter at WPP-owned Y&R Indonesia collapsed and…
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Rupert Staines of RadiumOne: programmatic targeting is online advertising’s version of ‘Big Bang’
Last month saw Twitter hit the headlines for its hugely impressive debut on the New York Stock Exchange. After its…
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Katarina Nielsen of Flock Associates: hotels show us why a Big Idea doesn’t have to be an advertising idea
Katarina Nielsen, a consultant at integrated marketing consultancy Flock Associates, finds that some hotel groups are leading the way in…
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Maxus launches Maxus For Business with business to business social media survey
WPP media agency Maxus – basking in the glory of landing L’Oreal’s £135m UK media account from ZenithOptimedia – is…
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