Tag Archives: tv campaign

Young audience drops TV, live events on the up says Deloitte

New ITV boss Carolyn McCall is just settling into her new plush new seat at the the UK’s biggest free-to-air broadcaster but she might not be too pleased to see the latest report from Deloitte’s technology, media and telecoms practice ...

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Goodby Silverstein hasn’t got milk anymore – sadly

I see from Adscam that the California Milk Marketing Board is moving its account from Goodby Silverstein & Partners after 25 years. All good things come to…in adland anyway. Here’s one. There are loads more on YouTube. Grrreat advertising.

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It’s ‘ye olde’ Royal London in new VCCP campaign

Royal London is a UK mutual insurer (that is, owned by its members) rather than a company. And it’s been around for a long time so it’s making the most of this in a new campaign from VCCP. It’s all ...

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Adam&Eve trips down memory lane for John Lewis 150th

UK retailer John Lewis is 150 years old this year, basking in the glory of being the nation’s favourite – in part due to a series of excellent ads from agency Adam&Eve/DDB. So A&E is taking us on a brisk ...

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IKEA and Mother hail ‘The Wonderful Everyday’

“If it doesn’t work for everyone it doesn’t work at all” says IKEA in this new campaign, ‘The Wonderful Everyday,’ from Mother. Which is an interesting notion: IKEA-land has always seemed somewhere that has its devoted fans with lots of ...

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Fold7 and Gocompare go ‘house whispering’ in, er, Wales

Agency Fold7 takes us on another peregrination around Wales in its new ad for price comparison site Gocompare.com, a company based in, surprise, Newport, Wales. This one features Glyn the ‘house whisperer.’ Actually it’s turning into a quite a good ...

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Here’s a nice French Orange ad – pity about the others

Here’s a very nice ad from Publicis Conseil in Paris for Orange. And that’s it really. Except that I see lots of really good French ads wearing my MAA hat but I was in Paris at the weekend (what an ...

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BBH produces ‘Colour Prohibition’ epic for Dulux

Choosing paint these days ain’t what it used to be – with about 550 different shades of ‘white’ – but Dulux, which is largely responsible for this complexity, and agency BBH invite us to think what it would be like ...

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Ad proof that Coke Light softens the brain?

Many philosophers and neuroscientists (and people with an inclination to both) have speculated recently that the world’s collective brain is softening, instancing the rise of social media and so on. But conclusive proof is hard to find. However this new ...

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