Fold7 and Gocompare go ‘house whispering’ in, er, Wales

Agency Fold7 takes us on another peregrination around Wales in its new ad for price comparison site, a company based in, surprise, Newport, Wales.

This one features Glyn the ‘house whisperer.’

Actually it’s turning into a quite a good campaign and the notion of giving bits of the site (for house insurance in this case) a physical identity is a neat one.

Could be a bit funnier but that might mean being overly satirical about our friends in Wales (most of whom probably work for the client).

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