Tag Archives: tbwa

A brief history of disruption from Lee Clow

So-called disruption has earned itself rather a bad name in recent times as everyone claims to be doing it. In advertising it’s credited to Jean-Marie Dru, whose BDDP agency merged with TBWA. So it’s in TBWA’s DNA too and here’s ...

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Lucky Generals eyes New York expansion

Lucky Generals is reported to be planning its first international office in New York. The UK creative agency is majority-owned by Omnicom’s TBWA. Lucky Generals now has an impressive list of US and international companies on its books including Amazon ...

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Apple brings on the clones for new Watch

Quite why anyone would want to shell out (relatively) big bucks for an Apple Watch is beyond many of us but the much-derided device is still with us and now embarking on its fourth iteration. “There’s a better you in ...

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Lidl’s World Cup campaign misses an open goal

Lidl is the supermarket sponsor for England’s World Cup bid in Russia, part of a programme aimed at providing three million opportunities for 5-11 year olds to play football. So agency TBWA has rounded up three England stars – good ...

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Apple gets physical in same sex Aussie ads

Are these the first same sex snogs in ads? Part of a new campaign by TBWA Sydney, brave indeed where same sex marriage is a hot issue. Shot on an iPhone X (well you have to sell something). Clever to ...

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