Tag Archives: Steve Jobs

This week sees the publication of “Small Fry,” the tell-all book by Steve Jobs’ first daughter, Lisa, and her less than fortunate experiences with a father that refused to acknowledge her for years, even though DNA tests proved conclusively that ...

What do apples and goldfish have in common? Big money. I went to the Royal Albert Hall (London) last night to see the tribute band, Bootleg Beatles. It’s highly recommended for anyone who likes the back catalogue, very well done, ...

Here’ another of those ‘feel-good but don’t say anything much’ ads that have become a torrent recently – this one from TBWA Media Arts Lab for Apple’s iPad Air (which sounds quite an important product, fusing the iPad with a ...

Advertising is always said to have played a pivotal role in the Apple phenomenon, ever since Ridley Scott’s iconic 1984 commercial launched the Macintosh. Founder Steve Jobs allegedly used to oversee all the ads along with TBWA Media Arts Lab’s ...

We don’t really know who’s in charge of marketing at Apple these days; ultimately it used to be Steve Jobs and TBWA Media Arts Lab head Lee Clow. Is current CEO Tim Cook (left) as ‘hands’ on as Jobs? Cook ...

“There’s an extra heavy vehicular loading situation on the Bay Bridge” droned the voice of the traffic dude floating out of the multi-thousand dollar Blaupunkt in my pristine banana yellow Porsche Targa, as I sped up the fast lane of ...

First Apple, for so long the ‘alternative corporation,’ is revealed in its true colours as a tax-dodger on a mighty scale, with huge damage to its post-Steve Jobs image (although Jobs instituted the policy, of course) and the plague seems ...

Following in the distinguished footsteps of Sir John Hegarty (2011) and Dan Wieden last year. The ‘Lion of St Mark’ is the Cannes Lions’ equivalent of a lifetime achievement award, named after the famous lion statues in Venice, home to ...

It’s amazing how even the most apparently sure-footed companies can morph into ones with two left feet. Apple has just introduced its ‘Do Not Disturb’ iPhone feature, only it doesn’t work. Presumably there are millions of people across the world ...