Tag Archives: Heinz

Last week we had BBH in London hymning Heinz’s 150th birthday, this time it’s Rethink in Canada. Not bad but too de trop. BBH’s ‘Clean Plates’ was a better idea. MAA creative scale: 5.

Heinz is celebrating 150 years in business, no mean achievement although whether or not it’ll see that many more now it’s been welded to Kraft in Kraft Heinz is a moot point. Tomato Ketchup still flies the flag and it’s ...

Beans Meanz Heinz often tops informal polls of the best ad line so it’s clever of BBH to bring it back as it sets to work on what should be a big account. And you need all the help you ...

in may ways Mad Men, with its confidence and bravado, makes a refreshing change from the hand-wringing supposed humility of agencies today but what hasn’t changed are the politics of the pitch. A Mad Men theme was Sterling Cooper’s efforts ...

UK ad watchdog the Advertising Standards Authority (ASA) has banned this rather nice BBH ad – ‘Can Song’ – on health and safety grounds following a number of complaints. It says there’s a danger of children trying to do it ...

BBH has beaten Hometown, J. Walter Thompson and Saatchi Masius to win Experian’s CreditExpert account, which lets consumers access their credit scores. As such it’s hardly the world’s most cuddly product (most people hate the idea that some computer or ...

Everyone’s at it: reducing (or trying to) the amount they spend on agency fees. Procter & Gamble is trying to chop $500m from the amount it pays agencies (in the summer it announced it had so far saved $300m) and ...

You don’t win anything by coming second, as countless football managers remind us as they’re wheeled before the cameras. Well sometimes you do, CHI & Partners has won Kraft Heinz’s non-Heinz sauces – HP, Lea & Perrins and Amoy – ...

Winning Heinz’s European business would usually be cause for breaking out the bunting. The fact that the account has gone to BBH, ahead of M&C Saatchi and CHI, will raise more eyebrows in London’s adland than cheers. The reason being ...