Tag Archives: Greenpeace

Coca-Cola is getting a fair bit of stick this Christmas with UK councils and others talking of banning its humungous Christmas trucks, touring the country fully of sugary stuff and, it’s said, targeting poorer areas where kids have bad teeth ...

As if Volkswagen didn’t have enough on its plate, eco warriors Greenpeace are launching a Halloween campaign ‘Trick. No Treat’ targeting the German carmaker over its use of defeat devices to chart emissions testing. Greenpeace campaigner Areeba Hamid says: “This ...

“Shell will let the world burn to drill in the Arctic,” says Greenpeace in this new polemic. Sounds a touch over the top but nobody really knows the consequences of such activity, on temperatures for example. So agency Don’t Panic ...

We’re in the middle of our ads of the year extravaganza (Paul Simons and Giles Keeble in the bag, Jerry Judge, George Parker, Stuart Smith and me still to come) but there’s no doubt what the movement of the year ...

I’m wrestling with a new assignment at the moment and I’m struggling with this basic issue: what’s the problem we are actually trying to solve? Over the years I’ve been in the same spot quite a few times and the ...

Alas it’s gone, YouTube has pulled the Greenpeace ‘Little Darth Vader’ spoof commercial that spearheaded the environmental group’s assault on giant carmaker Volkswagen for allegedly trying to block emissions legislation. Lucasfilm, headed by Star Wars producer George Lucas, is claiming ...

You make an ad featuring a cute little poppet (albeit one dressed as Star Wars villain Darth Vader) and what happens? Environmental campaign group Greenpeace persuades its chums in the ad business to produce a merciless (and funny) spoof of ...

With BP’s environmental, financial and PR disaster at Deepwater still much in the public’s minds, it’s perhaps no surprise that Burson-Marsteller has produced a Brand Vulnerability Index, which outlines the issues preoccupying more than 3000 non-governmental organisations across the world. ...

More evidence of how the web is enabling pressure groups with relatively small budgets to embarrass global brands emerged today with the news that Nestle, owner of the KitKat brand, says it is to work with NGOs to investigate its ...