Tag Archives: fold7

Fold7 is an interesting London agency, it seems to be able to win substantial accounts – Gocompare.com for instance – and international work. Here’s its first ad for Danish jewellery outfit Pandora, a blingtastic global effort. My colleague Paul Simons ...

Well this one takes you back. Price comparison site Gocompare.com and agency Fold7 have been taking us on a tour of Wales recently (Gocompare is based in Newport) but there’s not much Welshness in this – apart from a notional ...

Agency Fold7 takes us on another peregrination around Wales in its new ad for price comparison site Gocompare.com, a company based in, surprise, Newport, Wales. This one features Glyn the ‘house whisperer.’ Actually it’s turning into a quite a good ...

UK price comparison site gocompare.com is continuing its grand tour of a suspiciously sunny Wales (the company is based in Newport) with this number; which is actually quite a pleasing spin for this advertiser (in the past its ads have ...

When UK price comparison site Gocompare.com moved its ad business from Dare last autumn the smart money would have been on RKCR/Y&R, an accomplished member of the British agency establishment but one that has been a bit short of new ...

It looked a bit peculiar when the global Carlsberg departed Fold7 in London for Santo in Buenos Aires, given the laddish tenor of its pretty successful ‘that Calls For A Carlsberg’ campaign. And the above-mentioned chicken could have come home ...

Price comparison websites are a genius business – big, profitable, hardly rocket science – but your shop window, assuming the site works of course, is advertising. And, more often that not, big budget telly advertising like wot it used to ...

What would we all do without Apple and Apple stores? Carlsberg’s Somersby cider is launching in the UK with this neat campaign from Fold7 showing people sampling Somersby as they would new products and applications in an Apple store. It’s ...