Appart’City in France reckons its its rental rooms are nearly twice as big as most hotel rooms – 27m2 against 15m2 – and to demonstrate it agency FCB Change invited the International Festival of Extreme Sports and skater Sam Partaix ...
Read More »FCB resigns Nivea as creative agencies begin to stand up to even big clients
FCB has resigned Beiersdorf’s global Nivea account, after working on it for over 100 years. The split allegedly follows a client remark that “we don’t do gay” on viewing submitted creative work. FCB and Nivea are staying schtum although FCB ...
Read More »Liz Taylor steps into creative hot seat at Leo Burnett and Publicis Groupe in the US
US creative high flyer Liz Taylor is the new CCO of Leo Burnett Worldwide (based in Chicago) and, just as significantly, US creative lead of owner Publicis Communications. Publicis Communications’ global CCO is Nick Law who joined a couple of ...
Read More »Ex-Anomaly MD Lawson for FCB Inferno, Biscard adds to Ogilvy Paris digital
FCB Inferno has hired former Anomaly MD Richard Lawson as its new managing director, replacing Sharon Jiggins who moves to EVP client services looking after its government clients including Sport England and the Home Office. Lawson’s last role was at ...
Read More »Liz Taylor from Ogilvy joins Susan Credle in FCB’s female-friendly creative echelons
vFCB CEO Carter Murray seems to be happily waging a diversity battle all of his own, luring Liz Taylor from Ogilvy Chicago to be CCO of FCB’s huge Chicago office. Taylor (left) replaces Todd Tilford, who’s staying with the agency, ...
Read More »Interpublic’s balancing of traditional and digital pays off with strong organic growth
No wonder Interpublic CEO Michael Roth (below) is looking pleased. The McCann and FCB owner has posted organic revenue growth of 6.7 per cent in the first quarter of 2016 – 8.3 per cent in the US – ahead of ...
Read More »All change at FCB New York as creative leader Lee Garfinkel goes his own way
More big changes are afoot at FCB, although this time they probably weren’t all in CEO Carter Murray’s songbook. Lee Garfinkel (below) is stepping down as CEO of FCB Garfinkel in New York – off to be a proper writer ...
Read More »FCB poaches Gates-Bonarius from Facebook as creative lead on Beiersdorf/Nivea
There’s a lot going on at FCB these days (see our interview with CEO Carter Murray today) has gone some way towards stemming the flow of talented people from agencies to social media. FCB has hired Tris Gates-Bonarius from Facebook’s ...
Read More »Carter Murray on the new FCB and client ups and downs
Interpublic network FCB, previously known as Draftfcb, has been transformed since Carter Murray (below) joined from the top Y&R North America job as global CEO. Here he describes what he did, why he did it, his plans the future and ...
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