fcb
-
Advertisers
All change at FCB New York as creative leader Lee Garfinkel goes his own way
More big changes are afoot at FCB, although this time they probably weren’t all in CEO Carter Murray’s songbook. Lee…
Read More » -
Advertisers
FCB poaches Gates-Bonarius from Facebook as creative lead on Beiersdorf/Nivea
There’s a lot going on at FCB these days (see our interview with CEO Carter Murray today) has gone some…
Read More » -
Advertisers
Carter Murray on the new FCB and client ups and downs
Interpublic network FCB, previously known as Draftfcb, has been transformed since Carter Murray (below) joined from the top Y&R North…
Read More » -
Advertisers
Coup for IPG’s FCB as it lures Burnett’s Susan Credle for top global creative role
Interpublic is interesting at the moment: a week or so ago it appointed Brit Jim Hytner, the architect of its…
Read More » -
Advertisers
Cash rich Vodafone is still looking for a story to tell
Vodafone’s a strange company: one of the UK’s biggest, arguably the inventor of the mobile phone (when it was called…
Read More » -
News
Mcgarrybowen resigns $300m Sears – will owner Dentsu now buy a big creative agency?
Dentsu-owned Mcgarrybowen has resigned the whopper Sears account in the US, the latest shake-out in a protracted agency review by…
Read More » -
Advertisers
Coca-Cola, ANZ and Nivea triumph in off-the wall Cannes choices in media, outdoor and mobile
Cannes 2014: Coca-Cola and McCann Lima won the Media Grand Prix for this campaign trying to make Peruvians more happy.…
Read More » -
Advertisers
Draftfcb becomes FCB in belated new/old makeover
Interpublic is trying to close the door on an eight-year car crash by dumping the ‘fcb’ bit of Chicago-based network…
Read More » -
Agencies
Looks like it’s goodbye Draft, welcome FCB at IPG
What’s in an agency name? Used to be a load of initials of course, at one time there was a…
Read More »
