You change the owners and you change the people. My colleague Paul Simons has commented today on the many changes at BBH and the dangers involved in changing an agency’s DNA. Now Richard Warren (below), who became group CEO of ...
Read More »DLKW Lowe bumps up Post Office Christmas
You don’t expect a Man on the Moon for the Post Office at Christmas (too many jokes about post getting lost for a start) or, indeed, from agency DLKW Lowe. Lowe follows the school of the simple and single proposition ...
Read More »Morrisons review provides rare opportunity for London’s grocer-free agency elite
It’s always fun to speculate who might be lining up for a big account on the loose and Morrisons is now one such, having decided to quit DLKW Lowe. Morrisons is reportedly worth £70m, which probably means a lot of ...
Read More »Flora departs adam&eveDDB for DLKW Lowe
‘Strewth, adam&eveDDB has lost an account. It’s ‘only’ Flora, the Unilever spread, which has consolidated its UK account with DLKW Lowe (which handles it in most other markets) but it’s noteworthy all the same. And good for the new Mullen ...
Read More »BHF produces a real tear jerker in DLKW Lowe debut – but is that really a cop out?
We’re all suffering from ‘charity fatigue’ or so it’s said, battered by ‘orrible images from a world that seems to get worse and worse – if you judge it by charity ads. It isn’t of course; most people around the ...
Read More »DLKW Lowe gives Persil’s ‘Dirt Is Good’ a new spin
Persil’s ‘Dirt is Good’ campaign has always struck me as an odd one. Apparently the point is that kids should be allowed to get dirty because it helps their development – self expression and all that. DLKW Lowe has come ...
Read More »DLKW Lowe wins Network Rail/Samaritans ‘stop railway suicides’ ad brief
Network Rail, which runs Britain’s rail network (sort of, it’s probably living on borrowed time following a spell of over-spending and under-achieving) is funding a campaign (its third) through charity Samaritans to try cut the number of suicides on the ...
Read More »Domestos and DLKW unveil gruesome ‘germs on holiday’
Those party poopers at Domestos and DLKW Lowe are running a new campaign, ‘Holiday’s Over,’ reminding us that when we go on holiday we’re accompanied by germs, gruesomely realised by award-winning Bangkok design studio Illusion. The new print and outdoor ...
Read More »DLKW unveils Post Office travel money ad
Here’s DLKW Lowe’s new Post Office ad starring comedian Simom Bird (I’ve learned something anyway) which agency and client flagged up on YouTube last week. Apparently the PO is a good place to get your holiday money – if you ...
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