Life as a creative isn’t all fun and games – or so we read – and to promote its 44th Annual and Festival in September Brazil’s Creative Club (Clube de Criação) is continuing with FCB Brazil’s ‘anger’ campaign (creatives are ...
Read More »Giles Keeble: can radio produce Modern Classic ads? Yes and here are some of them..
Radio is an interesting medium: it is more intimate than TV; it has been described as a friend; it can uplift and energise (according to a recent survey); it can inform; it can involve; it’s background. It is the second ...
Read More »Sperry Top-Sider shows illustration isn’t dead in ads
Those damned Yankees have just won the America’s Cup yacht race once again (note the apostrophe) so it’s appropriate (stretching this one a bit) to essay a nautical theme – in this case a campaign for Sperry Top-Sider, a posh ...
Read More »Can TBWA’s new old gang (latest recruit Paul Weinberger) work some much-needed magic?
There’s a long-running series on BBC1 called New Tricks which features a gang of old ‘tecs (played by the likes of Amanda Redman, James Bolam, Dennis Waterman and other stalwarts of the small screen) teamed up to solve old unsolved ...
Read More »MySpace relaunches with boring old young hipsters
At the risk of joining Paul Simons’ grumpy old men, here’s the horrible new ad for the $20m relaunch of MySpace, the social network pioneer that was bought by Rupert Murdoch for $630m and sold a few years later for ...
Read More »‘Math Man’ Martin Sorrell riles creatives – again
WPP boss Sir Martin Sorrell ‘gives good conference’ (as they don’t say very often) and he was at it again last week, providing an intriguing soundbite for a talk-fest ‘Beyond Advertising’ at his giant media agency MediaCom. This is what ...
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