Tag Archives: coca-cola

Coke spreads ‘Open Happiness’ with new campaign from Ogilvy Brazil

Coke’s ‘Open Happiness’ appears to be a campaign with legs; because it’s making the world a better place of course (that’s the idea anyway). Here’s the latest, ‘Lets’ Go Crazy,’ from Ogilvy Brazil, featuring Supertramp’s Give A Little Bit. Do ...

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Beyonce, and us, are better off without Pepsi

Beyonce has signed up with Pepsi, part of its answer to Coca-Cola’s attempt to take over the music business. She’ll be the centrepiece of its Super Bowl extravaganza and, no doubt, ‘brand ambassador’ all over the place. Well fifty million ...

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