Lots of us have our fingers crossed that Christmas this year will be as it used to be, Covid permitting of course. Which means connecting relatively freely with others. A normal Christmas means a feelgood John Lewis ad, in the ...
Read More »Under fire Vodafone unveils Christmas clunker
What is it about Vodafone and advertising? They’ve had lots of capable marketers over the years and used a number of decent agencies, BBH at one point and now Grey which has taken over the business from WPP sibling RKCR/Y&R. ...
Read More »Argos and CHI set out to be different by running their own race at Christmas
Argos is a pretty odd kind of high street retailer, you place your order in the store or online and they find the product for you then or later. In a way it’s what a lot of such retailers would ...
Read More »The ‘secret’s’ out – John Lewis moons for Christmas
Continuing our noble tradition of ‘you read it here first (almost)’ we can reveal that the much-anticipated John Lewis Christmas ad from adam&eveDDB – which debuts on the JL YouTube channel on Friday – features a boy visiting the man ...
Read More »Net-A-Porter teams with Mr Porter for first big Christmas multimedia campaign
Online women’s fashion fashion outfit Net-A-Porter and its male spin-off Mr Porter are joining forces for a Christmas prezzie blitz, with a new multimedia campaign from directing duo Us (Christopher Barrett and Luke Taylor), ‘All For You.’ Alison Loehnis, President ...
Read More »Mulberry’s Christmas ‘miracle’ from adam&eveDDB
That well-known Santa’s Grotto of adland – otherwise known as adam&eveDDB – is quick out of the blocks this year. First up is struggling bag maker Mulberry, hoping for a Mulberry Miracle. It’s a somewhat brave nativity spin – bound ...
Read More »Apple hits the right note with TBWA’s ‘The Song’
Here’s a Christmas winner from Apple, ‘The Song’ from TBWA/Media Arts Lab. Shame we have to communicate via gadgets – but a charming story, well told.
Read More »Tesco tries to light up Christmas
Here’s the impossible Christmas number; a feel good ad for, possibly, Britain’s most unloved company. So Wieden+Kennedy is proposing that ‘Tesco is here to help every step of the way.’ And it all fits with ‘Every Little Helps,’ the over-arching ...
Read More »A Christmas bummer from Marks & Spencer
Blimey, this is getting exhausting. Christmas ads in the UK are becoming our version of the Super Bowl. Anyway, here’s Marks & Spencer from RKCR/Y&R. ‘Two Fairies’ to the tune of ‘Fly Me To The Moon.’ Speaking as one who ...
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