Tag Archives: Carlsberg

We’re all medievalists now – this time with a Grimbergen

More Game of Thrones-type stuff, this time from Grimbergen Belgian beer which has a deal with Carlsberg. With rather more heritage than Dilly Dilly. Grimbergen is made by Norbertine monks who hail from 1128 (and whose abbey burnt down three ...

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Can Mads Mikkelsen float Carlsberg’s mea culpa?

It’s quite brave of Carlsberg to tell us that the beer it’s been flogging in the UK all these years – probably the best beer in the world, ho ho – is crap but they are. Now they’ve been doing ...

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Carslberg and Fold7’s new Unfiltered is probably not the best ad in the world

Carslberg is launching Unfiltered, real beer for real, um, people with agency Fold7’s first global campaign. Actor Mads Mikkelsen is doing the duties once more, gradually becoming more dishevelled to show..precisely what? The baddest of bad hair days? Carlsberg ads ...

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The&Partnership lands Carlsberg’s US social media account

UK-based The&Partnership has made what looks like a big breakthrough in the US, winning Carlsberg Group’s social media account. Carlsberg’s brands include Carlsberg, Kronenbourg 1664, Grimbergen and Somersby. The assignment also includes ‘influencer’ campaigns, one of T&P’s specialities. T&P media ...

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72andSunny gives Carlsberg a smart new trim

72andSunny Amsterdam is doing a good job of adding new legs to a (very) old campaign and its latest is “If Carlsberg Did Haircuts,” playing on the male fantasy of a barber shop with extras. An old-style ad, with smart ...

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72andSunny Amsterdam reprises ‘If Carslberg Did..’

Much pre-launch hype about this new campaign from Carlsberg and all-conquering 72andSunny Amsterdam, reprising its (fairly) famous ‘If Carlsberg Did..’ campaign. Here’s one of the oldies: Well it doesn’t drop the ball, as they (we) say. But not entirely persuaded ...

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Santo scores Premiership winner for Carlsberg

It looked a bit peculiar when the global Carlsberg departed Fold7 in London for Santo in Buenos Aires, given the laddish tenor of its pretty successful ‘that Calls For A Carlsberg’ campaign. And the above-mentioned chicken could have come home ...

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Honda kicks off pan-European digital blitz with LBi

Honda Europe is planning to roll out 96 completely new customer websites in 2013 and the first is launched in Spain today. Honda’s digital agency is LBi. The new web presence aims to consolidate product ranges onto a single centralised ...

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LBi UK wins Carlsberg digital ad account

Digital agency network LBi is making a pretty decent fist of showing Publicis Groupe boss Maurice Levy that he was right to shell out all that money ($540m) last year – and maybe show to Omnicom that it was wrong ...

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