Tag Archives: bmp

Can new Honey Monster cereal recapture ad glory days?

Back in the day the Honey Monster was a famous breakfast cereal front animal for Quaker’s Sugar Puffs, almost as famous as Kellogg’s Tony the Tiger, with some great advertising from BMP (now DDB). The lady that used to cut ...

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UK PG Tips legend Louis the chimp dies at 37

We try to be sparing with obituaries at MAA (otherwise we’d never write about anything else and you’d all be sad the whole time) but must mark the passing of Louis (left), a chimpanzee who was one of the stars ...

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D&AD awards 4Creative and McCann Melbourne

Channel 4’s “Meet The Superhumans’ Paralympics campaign (left) by 4Creative (C4’s in-house agency) and Metro Trains’ ‘Dumb Ways To Die’ from McCann Melbourne won black pencils, the top prizes at the UK’s D&AD Awards last night. Both of these have ...

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Top Aegis exec Nigel Sharrocks steps down following Dentsu sale

One of UK medialand’s best-known execs Nigel Sharrocks is stepping down following the completion of the £3.2bn sale of Aegis Media to Japan’s Dentsu. Sharrocks (left), 56, was CEO of Aegis Media global brands, one of those rather mystifying titles ...

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