Campaign has just produced its list of the best 20 British agencies (to mark the mag’s 50th birthday) and it’s hard to argue with its choices although one might question to decision to include media agencies. Not that they haven’t ...
Read More »Can new Honey Monster cereal recapture ad glory days?
Back in the day the Honey Monster was a famous breakfast cereal front animal for Quaker’s Sugar Puffs, almost as famous as Kellogg’s Tony the Tiger, with some great advertising from BMP (now DDB). The lady that used to cut ...
Read More »Is Usain Bolt’s latest outing for Virgin Media yet another UK celebrity ad fail?
Don’t wish to get too over-literal about this but can you really receive Virgin Media (a UK cable TV company) in Jamaica? Bit of serious digging required. But here we have Usain Bolt, playing all the members of his family, ...
Read More »New film celebrates BMP creative genius John Webster
For my money, London’s Boase Massimi Pollitt, founded in 1968 and sold to DDB in 2004, was the best creative agency. It combined cleverness – in the shape of Martin Boase and Chris Powell (account men both but hardly second-hand ...
Read More »Michael Lee: did account planning kill advertising?
Michael Lee is a former ECD of Euro RSCG New York, handling Volvo worldwide. Born in England, he spent 20 years in New York agencies winning and working on integrated accounts including Intel, JP Morgan, Exxon Mobil and Jaguar. In ...
Read More »UK PG Tips legend Louis the chimp dies at 37
We try to be sparing with obituaries at MAA (otherwise we’d never write about anything else and you’d all be sad the whole time) but must mark the passing of Louis (left), a chimpanzee who was one of the stars ...
Read More »D&AD awards 4Creative and McCann Melbourne
Channel 4’s “Meet The Superhumans’ Paralympics campaign (left) by 4Creative (C4’s in-house agency) and Metro Trains’ ‘Dumb Ways To Die’ from McCann Melbourne won black pencils, the top prizes at the UK’s D&AD Awards last night. Both of these have ...
Read More »Top Aegis exec Nigel Sharrocks steps down following Dentsu sale
One of UK medialand’s best-known execs Nigel Sharrocks is stepping down following the completion of the £3.2bn sale of Aegis Media to Japan’s Dentsu. Sharrocks (left), 56, was CEO of Aegis Media global brands, one of those rather mystifying titles ...
Read More »Why Southern Comfort from Wieden+Kennedy New York is our first Modern Classic
This is ostensibly the first of a series on Modern Classics. The first challenge is to decide what constitutes Modern. Should it be from the late 90s when D&AD first introduced digital awards, and Cannes introduced the Titanium Award? Should ...
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