Media
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Apple’s in-app Been Choice fuels ad blocker farrago
The ad blocking fire has been stoked a few degrees higher with Apple’s decision to approve a new app, the…
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England’s Rugby World Cup woes show why sport isn’t just a matter of good business
Ian Ritchie is CEO of the Rugby Football Union (RFU); not the governing body of world rugby (that’s the International…
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Out of home giant Kinetic sets up sustainability division
WPP’s out of home giant Kinetic is launching Kinetic Future, a new division aimed at sustainability-focused clients. The division has…
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Betsafe streams on with Captive Media RWC game
How will the many marketers who’ve invested millions in the Rugby World Cup be affected by England’s dramatic exit to…
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Mike Greenlees to step down at Ebiquity – is this the curtain call for the ultimate account man?
Mike Greenlees is stepping down as CEO of AIM-listed media consultant and auditor Ebiquity. He’ll be succeeded in 2016 by…
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Giles Keeble: do TV ads really face an idea-free, execution-only future?
ITV is 60 and it was interesting to see the various TV ads selected in recognition. One commentator pointed out…
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Martin – “I’m no plonker” – Sorrell sitting pretty as comScore and Rentrak merge
We noted yesterday that Sir Martin Sorrell had been quiet recently – for a few days anyway – suggesting that…
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Court hears of exciting times under Rebekah’s rule
It’s not our job to puff up rival organs but The Drum provides a valuable service in having reporters at…
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