Media
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The Guardian heads for the iceberg in Titanic mode
The version of cloud cuckoo land inhabited by the Guardian has become apparent as it has announced it expects to…
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Tom Denford and David Indo of ID Comms: why the Super Bowl is a media and advertising phenomenon
The latest #MediaSnack broadcast by Tom Denford and David Indo of ID Comms looks at the money and the effort…
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Andy Coulson sets up new PR firm Coulson Chappell
Former News of the World editor and UK government communications director Andy Coulson (below) – sentenced to 18 months in…
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JC Decaux launches Dynamique ‘creative hub’ as it gears up for London Underground challenge
French out of home giant JC Decaux has launched JCDecaux Dynamic, which it describes as a ‘global creative hub.’ It’s…
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Germany’s C3 buys UK content agency Seven
Leading German content marketing agency C3 (Creative, Code & Content) has bought the UK’s Seven to create what it claims…
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Jim Hawker of Threepipe: seven digital trends that will change marketing in 2016
To say digital advertising is a fast moving landscape is an understatement. It seems to have a constant onslaught of…
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Guardian faces dismal future without radical surgery
The Financial Times reckons the Guardian newspaper “burnt through” more than £70m in cash last year, which will lead to…
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Tom Denford and David Indo of ID Comms: why more clients are going direct to media owners
In their latest weekly broadcast Tom Denford and David Indo of ID Comms look at why clients are increasingly going…
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Hornby calls for concerted industry action on ad fraud
Johnny Hornby (below), boss of CHI&Partners and The&Partnership, is making another attempt to spur some action on ad fraud. Hornby…
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