Media
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MAA Ad of the Week: ‘Trust is Earned’ from BBC Creative
Sometimes advertising deals with important stuff – as opposed to finding a purpose for Hellmann’s mayonnaise for example – and…
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Lionsgate+ gets off to spectacular start with adam&eveDDB
Lions Gate Entertainment is rebranding its streaming offer Starzplay outside North America as Lionsgate+ – not before time, Starzplay sounds.…
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WPP’s Wunderman Thompson retains Samsung CRM
WPP rather underwhelmed investors when it reported its quarterly and half year numbers (the next lot should be coming through…
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BETC nails TV envy for Canal+
One of the newer frustrations of modern life is subscription everything, especially TV streaming channels. As a long-suffering Virgin customer…
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Four major developments the gambling industry has witnessed in 2022
Here are the four major developments in the industry in 2022. The gambling industry is gradually becoming one of the…
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Accenture Song dramatises world “to do” list
Appealing to the world’s leaders with a “to do” list may seem pretty pointless, given what a hapless bunch they…
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Warlingo turns table on marketing terms to aid Ukraine
Many years ago there was a magazine called Campaign, which confused everybody. What was it about? I thought it was…
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Restructure on the cards at Unilever as CEO Jope announces retirement
More big changes could be on their way at Unilever as CEO Alan Jope (below), who has presided over a…
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BBC News gets it right with new trust film
It’s an ill wind…the BBC has been consistently under fire in recent years (dropping the classified football results on Radio…
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