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Publicis reshuffle: Sadoun confirmed as leader with new broom management board
Publicis machinations used to be quite good fun when the talk was all of who would eventually succeed CEO Maurice…
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Creative Vega moves in at Ogilvy and Coca-Cola’s OpenX
The trend for big ad holding companies to hire client-specific creatives continues with Guillermo Vega, former CCO of Saatchi &…
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Under Armour produces best use of Tom Brady contender – thanks to Morgan Freeman
Under Armour has run some striking campaigns in the past – most notably through Droga5 New York – but seems…
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MAA blast from the past: the first (and best?) iPhone ad
Apple is beginning the annual task of getting us to part with our money for the latest iPhone (14), which,…
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Jade Raad of Little Dot Studios: how do brands navigate today’s digital market?
Social media has evolved. Consumers wield all the power. Nearly half of Gen Z is using TikTok and Instagram for…
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Leo Burnett appointed Victorian Plumbing’s first ad agency
Online bathroom retailer Victorian Plumbing has appointed Publicis Groupe’s Leo Burnett as its first creative agency. There was no formal…
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Adam&eveNYC debuts for NBA video game
Adam&eveNYC is hanging in there in the Big Apple market that has confounded so many British agencies (DDB obviously helps.)…
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Ineos enters the consumer market with big budget handwash launch from The&Partnership
Ineos is an interesting company (although it doesn’t sound like it), massive in chemicals and now under boss-in-a-hurry Jim Ratcliffe…
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Fiona Foy of Media Marketing Compliance: tough times need a hard look at media and agency performance
As if the last two years haven’t been enough for each of us, now we’re heading for the highest rates…
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