Advertisers
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Rescue dogs and cats seek Love for Life in interactive outdoor campaign
Mayhew was a winner in Ocean’s annual digital creative competition As a record number of owners are forced to give…
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Chris Hogg of Lotame: social media SOS – can advertisers save media plans as platforms rise and fall?
Economic uncertainty has UK advertising growth stuck in single digits, with media spending pulled back by buy-side budget squeezing. Social…
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Andy Murray slams sexist Wimbledon promo as a ‘disaster’
Wimbledon doesn’t start until Monday, but the tennis tournament is already in trouble. A tweet designed to get audiences excited…
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Will the UK government bail out Thames Water in time to save VCCP’s Brian the Otter?
Will we ever see Brian the Otter fronting up for Thames Water? Brian, you may recall, is the VCCP creation…
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House337 on best macho form for Royal Marines
Advertising ye olde armed services can’t be the easiest job these days: the main point is recruitment and that tight…
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Jennifer Lopez helps Virgin Voyages onto the AI bandwagon
There’ll be AI all over the place soon and the multifarious Virgin brands can be relied upon to jump on…
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UK’s Origin makes £20m bid for global ad measurement lead
UK advertiser body ISBA is ready to roll out Origin, what it claims is the world’s first reliable cross-media measurement…
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Make Bud Light great again: InBev goes back to its roots
Maga-style red baseball caps, heavy duty machinery and open farmland. Bud Light’s new ad couldn’t be further away from trans…
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Gen Z life lessons from LinkedIn: VCCP’s ‘Avoid the awkward’
LinkedIn’s influence and value escalated in the pandemic when IRL networking couldn’t happen, and the social network for business still…
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