Analysis
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Richard Parsons of True: give creative entrepreneurs a fighting chance
It’s official. We’ve narrowly missed falling into recession, with latest GDP figures revealing the UK economy grew by 0.1% in…
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MAA Ad of the Week: Smol’s eco-washing machine from Mother
There’s a sense these days that proper TV ads are now the preserve of the big battalions, everyone else delves…
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WPP’s creative agencies lag Publicis Groupe in billings stakes – and Chime
The Campaign/Nielsen annual billings tables still give the most reliable guide to agency fortunes (albeit partial because of digital) and…
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MAA Ad of the Week: Pot Noodle by adam&eveDDB
Cries for help from all over UK adland: where are the decent ads? Well good old adam&eveDDB normally rides to…
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Ocean Outdoor’s DeepScreen Alive opens up a new world of 3D DOOH theatre
Building on the success of DeepScreen®, spectacular 3D illusions which elevate out of home brand experiences, Ocean Outdoor has launched…
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Ocean Outdoor’s environmental ad fund to support 13 causes fighting climate change
As the world reaches a pivotal moment in climate change and the future of Britain’s wildlife hangs in the balance,…
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VCCP storms UK agency billings table – now it should get the recognition it deserves
Do creative agency billings matter? Or, in the era of project work and all sorts of ancillary activities – customer…
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WPP joins Biden-supported Media Freedom Cohort
WPP has joined the Media Freedom Cohort, comprising the likes of Associated Press, The New York Times, Microsoft, Google, BBC…
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Can new IPA leader Krichefski improve agency mental health?
GroupM UK and EMEA CEO Josh Krichefski is the new president of the UK’s IPA agency trade body and his…
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