Analysis
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MAA Ad of the Week: sewage (and Sunak) from Uncommon
New British PM Keir Starmer may have a 209 seat majority but, if her errs, he’d better watch it or…
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Cannes Takeaways: Adscam’s George Parker on why cash is king
So Cannes has come and gone for yet another year. The vomit-stained yachts have been scrubbed, the Mimosa glasses have…
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MAA Ad of the Week: Paddy Power’s powers of football prophecy
As we ready ourselves in the UK for England’s latest attempt to play football (in the Euros on Sunday) this…
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Cannes Takeaways: Ed Davis of BBN – great campaign but is it the very best of B2B?
JCDecaux’s ‘Meet Marina Prieto’ is a great campaign, but is it the best example of B2B this year? I’m not…
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IPG considers sale of flagship digital agency R/GA
For decades the ad world has been dominated by the traditional ad holding companies, built originally on the big Madison…
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Jane Austin in Cannes: is it time to listen to the introverts?
There’s something about coming to Cannes Lions (year in year out) that makes you wonder about your life and your…
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Cannes Lions: Day Four Grand Prix winners
Day Four Grand Prix winners Brand Experience & Activation: ‘The First Edible Mascot’ for Pop-Tarts by Weber Shandwick, Chicago, USA.…
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Jane Austin in Cannes: marketing morphs into (new-style) funny old game
After years spent in a humourless wilderness, advertisers are re-embracing comedy. Why did it take them so long, one might…
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Jane Austin in Cannes: marketers pick a bad time to shrink from DE&I
You’d think the far-right surge in the European elections, racist and misogynist fervour escalating on social media and the possibility…
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