Commercial advertising in April 2020 pretty much ground to a halt (with some exceptions): what work there was was Covid-19. Much of it was along the line: we’ve got to do something. But there were two stand-outs, efforts that would ...
Read More »Graham Fink: my MAA blast from the past – Federal Express
The UK was producing some brilliant creative work in the early 80s, but on the other side of the pond they were giving us a run for our money. I have always loved this, Ally & Gargano TV spot for ...
Read More »Giles Keeble: why we need more than product advertising
“If the client still proves refractory/Show a picture of the factory. Only in the gravest cases/Should you show the client’s faces”……”But if your logo is a horse/Maybe you should show remorse.” The Lloyds Bank advertising, consistently well shot and purely ...
Read More »MAA blast from the past: Toblerone’s triangular bees
Back in the day there was a UK agency Allen Brady & Marsh that, fairly briefly, swept all before it with lots of big accounts: British Rail, some of Whitbread. Front man Peter Marsh was a former actor who found ...
Read More »HeyHuman’s Shnoosee Bailey picks her Desert Island Ads
Shnoosee Bailey is managing partner and ECD of HeyHuman. Desert Island Ads Everyone is sort of on their own desert island at the moment, whether that be working in retail, working from home or not working at all. Despite the ...
Read More »Mark Elwood: my MAA blast from the past – Skoda
This is one of my favourite spots of all time, addressing head-on consumer misconceptions about, what was, a publicly ridiculed brand. An enormous state of the art factory, 240 robots, the ten-year anti-corrosion warrantee, an engine that meets European emission ...
Read More »Talon’s Imran Elahi: an outsider’s view of programmatic advertising in digital Out of Home
I recently joined Talon as their Head of Digital, a new role for the company and a reflection of the business’s commitment to driving Digital Out of Home’s (DOOH) transformation and growth. It’s all new for me too as I ...
Read More »Paul Simons: MAA blast from the past – Virgin ‘Still Red Hot’
Virgin Atlantic (now tottering on the Covid-19 brink) celebrated 25 years of disrupting the airline market, giving BA a kick up the fuselage for years, with this blockbuster from RKCR/Y&R in 2009. The sheer confidence and non-corporate attitude cemented their ...
Read More »Matt Keen: no safety net for ad people in Covid-19 if you’re limited by being Ltd
This all happened so fast. Frighteningly fast. I was about to meet a friend but he said he was going to choir practice instead. Meanwhile my wife explained she was going to a friend’s for dinner. I’d heard the news ...
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