Tag Archives: world cup

Looks like Nike’s still betting on World Cup Rooney

Nike has still to unveil its World Cup blockbuster, although early entrant ‘Winner Stays’ is doing pretty well with over 72m YouTube hits. Here’s a new teaser with Wayne Rooney: And ‘Winner Stays’: So we can expect Rooney caught in ...

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Hyundai and Innocean predict World Cup baby boom

This is a bit more like it – we all thought the World Cup was about football (cut to more shots of a beaming and suspiciously oiled Ronaldo) when actually it’s an excuse to launch another baby boom. Or it ...

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A parked bus is no obstacle for Nike’s version of Rooney

The last few weeks of the UK’s football season were anything but enlivened by Chelsea manager Jose Mourinho’s attempts to ‘park the bus’ to confound attack-minded opponents. It worked against Liverpool, thereby scuppering their title chances, but not against Athletico ...

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Adidas bets the World Cup ranch on a sleepless Messi

Adidas has unleashed its biggie (I presume) in the World Cup Wars and it’s all about Lionel Messi, the Argentina wunderkind and by far its biggest property, who has yet to unleash his Barcelona wizardry in a national shirt. I’m ...

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