Tag Archives: wieden+kennedy

Old Spice and W+K launch ‘smellcome to manhood’

Some of us have experienced it: that rite of passage when your teenage son stops ponging of boy and starts to smell like one of the girls on the Clarins stall in a department store. A hormone-induced opportunity for marketers ...

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More guff from Microsoft, Crabbie’s Grand National, Janet Hull’s gong and a wish or two for 2014

***Has the ad world gone mad? We’ve already had Coke’s ‘Reasons To Believe’ and now Microsoft, that cuddly-wuddly corporation, has produced this opus for its failing search engine Bing hailing the ‘heroic women of 2013.’ Well some of them no ...

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Leo Burnett hops on Isaiah’s Old Spice bandwagon

What’s all this? Handsome Old Spice hunk Isaiah Mustafa (sigh) is coming the UK to lead the search for the perfect British gentle-man, on behalf of brand owner Procter & Gamble, but he’s been hijacked by Leo Burnett? Mustafa fronted ...

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D&AD shows what it’s made of in W+K call for entries

We haven’t always been kind to London’s D&AD and its awards but Factory Fifteen has made three interesting films for next year’s call for entries (closing in January) called ‘I Wish I’d Done That.’ The films were developed by Wieden+Kennedy ...

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W+K’s Christie routs Paxo in BBC Xmas ads debate

Agreeing to be grilled by Newsnight’s famous inquisitor Jeremy Paxman is a pretty good way to spoil your evening but Wieden+Kennedy London’s Neil Christie (left) bravely signed up to discuss Christmas ads last night (Wednesday). Paxo, as ever, was bluntly dismissive ...

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Now Tesco adds Arnold KLP to agency roster

Tesco has added shopper marketing agency Arnold KLP, part of the Havas-owned Arnold Worldwide network, to its UK ad roster that includes lead agency Wieden+Kennedy and production company TAG. The appointment follows a six-month review. Arnold KLP’s responsibilities include shopper ...

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Exclusive: David Droga on why Droga5 is different

  In just seven years Droga (above), 45 and one of his six children raised in Australia, has created an agency that ranks with BBH and Wieden+Kennedy (both 30 years old) as one of the best in the world, one ...

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