Tag Archives: wieden+kennedy

Weight Watchers and W+K launch personal coaches

Weight Watchers is introducing ‘personal coaches’ – well doesn’t everyone have one these days darling? – and Wieden+Kennedy HQ has produced a typically off-the-wall ad for the new service, showing the eating temptations all around us – like chocolate phones. ...

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W+K Amsterdam tipped for Netflix in Europe

The Drum reckons that Netflix has appointed Wieden+Kennedy Amsterdam to handle its European business, which currently numbers about six million customers with the majority in the UK and Ireland. Netflix, which uses Crispin Porter+Bogusky in the US, has caused earth ...

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Tesco tries to light up Christmas

Here’s the impossible Christmas number; a feel good ad for, possibly, Britain’s most unloved company. So Wieden+Kennedy is proposing that ‘Tesco is here to help every step of the way.’ And it all fits with ‘Every Little Helps,’ the over-arching ...

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The Drum’s top UK Adverati dances to a different tune

UK trade mag The Drum has inquired of its readers who the movers and shakers in British advertising are (a so-called Adverati) – and it’s a rum old list. This may reflect The Drum’s origins as a mag based in ...

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Tesco reveals accounting scandal goes back years – what on earth is it going tell people this Christmas?

Tesco, it has emerged, has been cooking the books for years. Today outgoing chairman (as of today) Sir Richard Broadbent announced that the overstatement of its profits amounts to £263m (as opposed to the earlier estimate of £250m) and goes ...

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