Tag Archives: wieden+kennedy

Wieden+Kennedy scoops lion’s share of $2.4bn Verizon

Wieden+Kennedy is the fist big agency of winner of 2015, scooping US mobile giant Verizon’s brand and strategy business according to Ad Age. Verizon, which paid Vodafone a staggering $130bn to buy back Vodafone’s stake in the company recently, is ...

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Weight Watchers and W+K launch personal coaches

Weight Watchers is introducing ‘personal coaches’ – well doesn’t everyone have one these days darling? – and Wieden+Kennedy HQ has produced a typically off-the-wall ad for the new service, showing the eating temptations all around us – like chocolate phones. ...

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W+K Amsterdam tipped for Netflix in Europe

The Drum reckons that Netflix has appointed Wieden+Kennedy Amsterdam to handle its European business, which currently numbers about six million customers with the majority in the UK and Ireland. Netflix, which uses Crispin Porter+Bogusky in the US, has caused earth ...

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Tesco tries to light up Christmas

Here’s the impossible Christmas number; a feel good ad for, possibly, Britain’s most unloved company. So Wieden+Kennedy is proposing that ‘Tesco is here to help every step of the way.’ And it all fits with ‘Every Little Helps,’ the over-arching ...

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The Drum’s top UK Adverati dances to a different tune

UK trade mag The Drum has inquired of its readers who the movers and shakers in British advertising are (a so-called Adverati) – and it’s a rum old list. This may reflect The Drum’s origins as a mag based in ...

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