Tag Archives: walmart

Walmart’s $2bn media for Haworth is a win for WPP

WPP has bounced back in the US media wars after a number of recent reverses, landing Walmart’s massive $2bn media account at 49 per cent owned retail specialist Haworth. Haworth formerly handled Walmart rival Target which has found a new ...

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Walmart media may be the clincher as Sadoun closes on top Publicis job

Publicis Groupe has just announced some respectable half year figures, $5.3bn revenue, up 4.6 per cent on 2015, with organic growth of 2.7 per cent. But such growth slipped into negative territory in North America – down 0.1 per cent ...

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New style Publicis tightens hold on Walmart

Is Publicis Groupe’s new “Power of One” – or POO as it’s becoming known in the trade – beginning to pay off? POO involves four overarching hubs: Publicis Communications, Media, Healthcare and Publicis.Sapient, the digital consulting arm. The new line-up ...

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Now Walmart bangs the drum for American jobs

Walmart, rather like the UK’s Tesco, is hardly the world’s most-loved corporation. One of the things such retailers are often castigated for is buying cheap abroad, at the expense of manufacturing jobs in their home market. But America is working ...

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