Tag Archives: Vodafone

Voxi is Vodafone’s new ‘yoof’ brand, sensible enough I suppose as Vodafone seems trapped in its middle-aged, corporate image despite hundreds of millions of ad expenditure trying to tell us it’s not. So here’s Ogilvy getting down with the kids, ...

What’s Vodafone got to do with Pets At Home? Nothing, obviously, except they’re both trying to communicate with us. So here’s WPP’s ‘Team Red’ for Vodafone, saying hello to the world. With the help of the mighty RSA. Followed by ...

WPP’s Ogilvy & Mather is reported by The Times to have won a big new assignment from the UK’s department of international trade to devise and run a campaign – “Exporting is great” – to try to boost exports by ...

Vodafone and new agency Ogilvy & Mather have made a big investment in ‘hobbit’ Martin Freeman, appearing as ‘Mr Interruption’ in their debut ad (below) and now interrupting escaping robbers in an underground car park. All to show that you ...

We haven’t always been kind about Vodafone’s UK advertising efforts – so why start now? Here’s its big new campaign from new agency Ogilvy & Mather, starring Martin Freeman of Hobbit and Sherlock fame, who’s apparently signed up for the ...

Vodafone seems in a hurry these days: no sooner has it moved from WPP’s Grey to Ogilvy (in what must have been one of the quickest pitches ever) but it’s whizzed out its first campaign from the new agency. And ...

Vodafone, whose last two agencies were WPP stablemates RKCR/Y&R and Grey, is moving its £50m UK creative account to WPP’s Ogilvy. Vodafone began talking to agencies late last year, letting it be known that thsese would not be confined to ...

Do agencies do anything but pitch these days? Media agencies and their cornucopia of owners (holding companies, operating bosses such as WPP’s GroupM etc) seem to be pitching the whole time, for some accounts, it seems, for years. Which makes ...

Now here’s a funny thing. Campaign reports today that Vodafone is talking to agencies outside its WPP fold about its £50m creative account despite all the hoopla, in Campaign strangely enough, about Grey’s new Christmas ad. Apparently Vodafone’s new UK ...