Tag Archives: Vodafone

New WPP entity pips Accenture for VodafoneZiggo

VodafoneZiggo isn’t exactly a household name outside the Netherlands, neither is WPP’s newly-minted WPP Go One. But the latter has won the former in what seems to be a repitch involving Accenture among others, so that’s reason enough for WPP ...

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More media pain for WPP as Vodafone calls global review

Another day, another big media review at WPP it seems. Vodafone is reported to be reviewing its global media planning and buying, worth somewhere between £400-600m, at WPP media agency Wavemaker (formerly MEC.) Earlier this week it emerged that Wavemaker, ...

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Vodafone drops the ball in hapless Steve Smith cricket ad

What is it about Vodafone? It’s one of the biggest companies in the UK and a world player but, in its advertising anyway, it seems tone deaf. Here’s another howler: disgraced Australian cricket captain Steve Smith speaking up for mental ...

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Freeman campaign fails to deliver Xmas for Vodafone

Why don’t we ever like Vodafone ads? Over the years a succession of capable marketing execs and top of the range agencies have had a crack at it and the ads are always – well, not on a par with ...

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